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Brazilian Kids Learn English by Video Chatting With Lonely Elderly Americans

11th May 2014

It’s such a great, simple idea: Young Brazilians want to learn English. Elderly Americans living in retirement homes just want someone to talk to. Why not connect them?

FCB Brazil did just that with its “Speaking Exchange” project for CNA language schools. As seen in the touching case study below, the young Brazilians and older Americans connect via Web chats, and they not only begin to share a language—they develop relationships that enrich both sides culturally and emotionally.

This entry was posted on Sunday, May 11th, 2014 at 10:51 and is filed under Think about it.. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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