She Taught People to Become Millionaires. Then She Started Giving the Advice No Business Book Dares to Admit.
22nd September 2026
When Codie Sanchez looks back on her earliest social media content, she does what many of us do when examining our internet past: She cringes.
“Some of the first videos we made, I’m like, My God. There’s money floating around in the air behind me, it makes me want to die,” Sanchez says. “But like any new business owner, you get talked into things that aren’t you.”
Despite those questionable early choices, Sanchez has since become an internet force. She’s collected a combined 15 million social media followers and authored the best-selling book Main Street Millionaire, largely by promoting the same message: You, too, can become an entrepreneur — and the path to success goes through small business ownership. It’s an insight drawn from her own background, which her fans know well: Sanchez began her career in finance, then started buying what she calls “boring businesses” like laundromats, car washes, and roofing companies. She realized that these are overlooked assets, because they already have established consumer bases, are straightforward to operate, and are surprisingly easy to acquire, because their owners are often aging out and have nobody else to sell the business to.
Cody Sanchez is a national treasure. Unfortunately, being an entrepreneur requires a certain attitude toward risk and hard work that very few people possess.