This Browser Extension Hides ‘Shady’ Items on Amazon
8th July 2026
When you shop on Amazon, you inevitably have to sort through a whole lot of sponsored ads and listings for products of dubious quality or from no-name brands with inexplicable names before you find what you’re looking for. Well-known and trusted brands often get buried in the noise, so unless you run a very specific search, there’s effort required to filter out what’s worth considering from what isn’t.
A new browser extension—called Knockoff—aims to handle this decluttering for you. It greys out or hides items from shady and no-name brands, making it easier to find the reputable ones.
We have the technology.
Unfortunately it’s not available (yet) for Safari. ?