The Hand-Drawn Hits That Hollywood Isn’t Making
31st May 2026
By now, the hand-drawn feature was supposed to be dead. It’s been 25 years or more since the talk started.
Back in 1995, Toy Story proved that CG features could be great — and massively successful. Just a few years later, Pixar’s president (that is, Steve Jobs) was boasting that hand-drawn animation was outmoded. “The characters we make are far more expressive, so we tell better stories,” he said.3
The workers who created Pixar’s movies didn’t necessarily feel that way. “My first love is really 2D animation, so I’d like to think it’s not dead. And I don’t think it is,” said Pete Docter in 2001. He argued that it has its own strengths, techniques that “will never work in CG.” The studio’s Doug Sweetland agreed: “people didn’t stop painting” with the invention of photography, he noted.4
They made good points. But Hollywood is a strange business. Certain decisions get made based on the buzzwords or slogans going around the corporate offices that day. If it sounds good, and it appears to help the bottom line, even a myth can become common sense.