The Blackwashing of Britain
25th October 2025
Of all the famous ‘conspiracy theories,’ the Great Replacement (that white populations in Western countries are being systematically replaced by non-white immigrants) is arguably the most well-known. I have always been reluctant to entertain it, partly on the grounds that conspiracies are usually oversimplifications of more complex issues, partly because political incompetence gets you to your destination just as quickly as conspiracy, and partly because the policy of Replacement Migration as “a solution to declining and ageing populations” was just about believable (no matter how moronic it might have been). Nonetheless, the fact that Le Grand Remplacement is playing out before our very eyes, conspiracy or not, is significant; a point far better elucidated by the term’s progenitor, Renaud Camus:
The Great Replacement is not a theory, it is a chrononym, like the Great War or the Great Depression—a name for an era on the basis of its most significant phenomenon, namely the change of people and of civilization, or “genocide by substitution” (as the black poet and long-serving communist mayor of Fort-de-France, Aimé Césaire, called it). In my book of the same name, Le Grand Remplacement, the idea of a conspiracy never arises, for that would be a totally ridiculous way of describing the enormity of the industrial, financial, cybernetic, ontological, and even metaphysical mechanisms that have led to this disaster, the replaceable man, interchangeable at will. Since the Great Replacement is not a theory but a fact, a crime, the crime against humanity of the twenty-first century, it cannot be a conspiracy theory or a theory of the far right.
Clearly, there is some tension between demographic reality and the understandable reluctance to subscribe to a ‘far-right’ conspiracy. I was reminded of this discord earlier this month, when research by Channel Four revealed that UK advertisers are vastly over-representing black people in TV commercials. According to the last census, just 4% of England and Wales is black. Despite this, more than half of TV commercials feature black people. That’s no small disparity.