Football Player Signs NIL Deal to Promote Local Candidate
26th May 2022
The concept and governance of name, image, and likeness has always been highly politicized. But the deals themselves have largely stayed out of politics — until now.
Dresser Winn, a quarterback at the University of Tennessee at Martin, has signed a partnership to support the candidacy of Colin Johnson, who is running for District Attorney General for Tennessee’s 27th Judicial District.
The deal is considered to be the first to support a political candidate. It’s also an example of how athletes who may not have major followings or a Power 5 platform can ink partnerships in their community, as one of Winn’s agents, Dale Hutcherson, pointed out on Twitter.
They have always said that politics is show business for ugly people. It was inevitable that some sort of hustler would connect the dots and count up the zeroes.