Getting Ready For When The Industry Tries To Kill 3D Printers
11th November 2010
I used to hope that in spending over a decade explaining how the music industry could have responded better to file sharing, that other industries wouldn’t go down the same path. Yet, what we’ve seen over and over and over again is that every new industry that faces disruptive innovation involving a previously scarce product suddenly becoming an infinite good — and that they pretty much all react the same. They try to prevent the inevitable. They try to fight the technology. They go against consumer wishes. They try to protect the old business models. They invent moral panics and bogus statistics. And, of course, they throw a ton of money at politicians to make laws that preserve their old business models. It’s happened plenty of times in the past, and it will definitely happen once 3D printing technology reaches that tipping point.