‘Your advertising makes me think you hate me.’
8th July 2010
The unstated goal of any piece of advertising is to rip the reader’s attention away from what they were really interested in, and focus it for a moment on something they likely don’t give a damn about. It belies a complete lack of respect for the reader or viewer, and suggests that their sole reason for producing content is to ambush the consumer with unrelated garbage: it’s nothing but Mahalo or a typo-squatter, a tawdry bait-and-switch that leaves the user feeling, well, used.
My List:
- Ads that make noise, whether you want them to or not. (Example: Background talking that starts up automatically when you land on the page.)
- Ads that move. Period. (Example: Self-starting flash videos.)
- Pop-ups that totally block the site and require playing ‘hunt for the close control’.
July 9th, 2010 at 07:53
Solution: Firefox with Flashblock and Adblock Plus.
July 9th, 2010 at 08:40
The foundation of all true civilization….