How the Consumer Computer is Consuming Computing
30th August 2022
When the personal computer went from being a “bicycle for the mind” to a surveilled shopping mall.
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The first mass market computers came from folks who understood marketing and consumer behaviors. These people imbued the machines with the mass market principles that define the industry today. It is no coincidence that many of today’s preeminent technology companies are really advertising companies (such as Meta and Google) or shopping malls (such as Amazon).