Personalized Hotel Room Recommendations
9th June 2011
Room 77, which officially launched in public beta in February, has collected and indexed data on more than 500,000 hotel rooms in 2,500 properties and also crowdsources reviews and ratings from travelers.
The site provides travelers with specific details about each hotel room at a property, including the room category, square footage, bed type, elevator proximity and if it is a connecting room. For each room, Room 77 also generates a virtual Room View, simulating the actual view from that room’s window using Google Earth-enabled technology.
The best rooms for each traveler are automatically ranked using Room 77’s proprietary Room Rank algorithm that adjusts to each individual’s preferences for high or low floor, distance from elevator, view importance and need for connecting rooms. Each room is then scored with a color-coded match percentage indicating: “strong match” (green), “fair match” (yellow) and “weak match” (red). Room 77 also gives travelers insider tips on how to request desirable room(s) directly from the hotel and increase the probability of securing one.
The future is here.
For now the company is focusing on indexing every hotel room at every three- to five-star hotel and resort worldwide, which the company estimates to total approximately 25,000 properties.
Although not quite yet for us Best Western types….
June 9th, 2011 at 11:58
Do they collect information on famous people who slept there? How about people who died there(esp. murdered)? Number of ghosts reported? Number of hookers within a 2 block radius? Quality of porn on the pay-per-view and whether or not it appears on your bill as such? Number of years since the bed spread was washed? Do the IMF people stay there regularly?
If they’re collecting data, they might as well be thorough.