Target Bind’s Down To Rainbow-Wash America
10th May 2022
The month of the gays is just around the corner and Target is gearing up and binding down on rainbow merchandise.
The LGBTQILMNOP crew has adopted June as their month of gay pride and Target is in full support. In preparation for gay month, Target just announced their partnership with two queer clothing brands in order to “rainbow-wash” the country. Ew.
The new Target collab is with TomboyX and Humankind and is set to be released towards the end of May, according to Bustle. It will feature compression tops, “a comfortable alternative to chest binders,” “packing underwear,” bras and boyshorts as well as swim trunks, tops and what they called “unisuits.” In all honesty, none of these items are even cute. They all look like a rainbow unicorn barfed on them.
I do not buy from Target. Period. As a wise man once told me, ‘Don’t give money to people who hate you.’